FENIX360 launches global streaming push with live events in 13 countries

FENIX360 is rolling out “Streaming Reimagined” with live music events across 13 countries and a new partnership with Gaana that will add direct-to-fan tools and monetization features. The company says the move is designed to give artists more control, broader audience reach and a bigger share of revenue as it prepares for wider global expansion.

Why it matters: - FENIX360 is pitching a creator-first model that shifts more revenue and audience control to artists. - The platform says its approach could improve economics for both artists and streaming partners by embedding FENIX360 tools into partner services. - The launch comes as the company targets a global rollout and a possible NASDAQ listing in 2027.

What happened: - FENIX360 announced the global debut of “Streaming Reimagined” with a series of live music events streamed on the FENIX360 app. - The celebration began in New York City with FENIX360’s partnership in the inaugural Wonder Games in Times Square, produced by Wonderama. - The New York event was hosted by David Osmond and actress and creator McKenzi Brooke. - The program included live music, esports exhibitions, creator showcases and a video announcement from Mumbai marking the official debut at India’s All About Music conference. - FENIX360 and Gaana will unveil a new in-app artist social feed and monetization tools in Mumbai. - The Gaana integration is scheduled to begin rolling out in Q4 2026. - The partnership gives creators access to Gaana’s audience of more than 40 million monthly visitors across 20+ regional languages. - A coordinated global showcase is set for Thursday, August 27, with artists from 13 countries performing from Mumbai, New York, Los Angeles, Nashville, Munich, Tokyo, Rome, Melbourne, Singapore, Sweden, Jamaica, Costa Rica and Zimbabwe. - The August 27 broadcast will include a special video and song release from three-time Grammy Award-winning composer Ricky Kej.

The details: - FENIX360 says the platform was built to address a creative economy where more than 98% of artists cannot earn a sustainable living. - The company says dominant platforms pay as little as $0.003 per stream, or about $3,000 for one million plays. - Founder, Chairman and CEO Allan Klepfisz called the current ecosystem “in disarray” and said creators deserve better compensation. - Klepfisz said FENIX360 is cutting out middlemen so creators can own their distribution. - The standalone FENIX360 app pays artists 70% or more of all revenue, including advertising. - Artists can earn from advertising, commerce, streaming, subscriptions, merch, tickets, collectibles, NFTs and private sessions inside the app. - FENIX360 also offers custom app and website builders, geo-targeted fan notifications, unified social-media management, touring and marketing tools, and six patent-pending AI systems: AI4AI, GigBooker, Harmony AI, InstApp, TourBooker and RPM. - The company says those systems create an end-to-end intelligence layer for creative professionals. - FENIX360 is headquartered in Singapore and says it has recruited more than 7,000 artist ambassadors.

Between the lines: - The New York and Mumbai events suggest FENIX360 is using live culture and international partnerships as a launch strategy, not just a product announcement. - The Gaana tie-up gives FENIX360 a route into one of the world’s biggest music audiences, which could help the company prove its model at scale. - The revenue-share pitch is directly aimed at long-standing complaints from artists about low streaming payouts. - The philanthropy tie-ins add a public-interest layer to the launch and may help widen the platform’s appeal beyond artists alone.

What's next: - FENIX360 plans a worldwide rollout across Europe, the UK and the U.S. - The company says additional distribution partnerships are planned. - On Monday, August 31, FENIX360 will introduce the FENIX360 Artist Trust, chaired by concert promoter Harvey Goldsmith CBE. - The August 27 global event will also drive donations to Teen Cancer America, Creative Visions and Share and Care.

The bottom line: - FENIX360 is trying to sell a bigger idea than a streaming app: a global creator economy platform that combines distribution, monetization and live audience access in one system.